Solving the Sugar Reduction Challenge—Without the Bitter Aftertaste
Consumers want less sugar—but they don’t want to sacrifice taste. The problem? Popular sweeteners like stevia and monkfruit often leave an off-note that turns people away. That’s where we come in.
We’re a trusted partner to the world’s leading flavor houses and FMCG brands, delivering 100% natural flavor solutions that tackle this challenge head-on. Our technologies are designed to smooth out the sharp edges of high-intensity sweeteners, eliminating bitterness and metallic notes—so your low- or no-sugar drinks still deliver full, satisfying flavor.
From sparkling drinks and seltzers to dairy-based shakes and functional beverages, our clean-label systems work across a wide range of categories and markets. And we don’t just say they work—we’ve got the performance data to prove it. Globally, our solutions are delivering gear-shifting changes in taste experience, helping brands reformulate with confidence and stay ahead of the curve.
Let’s make sugar reduction a competitive advantage—not a compromise.
Product range
Treattaromes®
100% natural and clean label extracts that deliver an improved perception of sweetness and improve mouthfeel, without adding any calories. Adding an authentic sugar profile at low dosages.
TreattSweet™
100% natural and clean label sugar flavours that deliver an improved perception of sweetness and improve mouthfeel, without adding any calories. Adding an authentic sugar profile at low dosages.
Brix Booster
Highly effective water-soluble natural flavours that significantly improve sweetness perception across a range of beverage applications.
YOUR PARTNER IN SUGAR REDUCTION
Our expertise, both in and outside the laboratory, has made us an indispensable partner for businesses and brands in the health and wellness space.
The breadth of our portfolio means we’re well-positioned to provide off-the-shelf products as well as bespoke solutions tailored to a customer’s specific needs. Our products not only reduce sugar while maintaining mouthfeel, but they’ve also been proven to enhance the broader flavor profile of the beverage.
We conduct extensive sensory evaluations of our products in both still and carbonated beverages. Results from our ongoing tasting trials show that our products deliver an accelerated sweet impact, reduced backend bitterness, and a slightly improved sweetness. We can also demonstrate a smoothing effect that diminishes peak sweetness and softens the backend impression while enhancing mouthfeel.
How we're cracking the code
- Nearly 30 Years of Expertise: Trusted by the world’s biggest beverage and flavor brands to solve complex sugar reduction challenges—without compromise.
- 100% Natural, Calorie-Free Solutions: Our proprietary technology captures volatile compounds from sugars and sweet foods to deliver authentic sugar flavour and aroma—without adding sucrose, fructose or a single calorie.
- Rebuilds Mouthfeel: Our products restore the body and viscosity often lost in low- and no-sugar formulations, delivering a satisfying, full-flavored drinking experience.
- Tailored for Application: From neutral sugar tones for flavoured waters and lemonades, to fruity notes for juices and sodas, to caramellic tones perfect for cola and ginger beer—we’ve built a solution for every profile.
- Reduces Off-Notes from Sweeteners: Proven to mask bitterness, lingering sweetness, astringency and mouth-drying effects often associated with high-intensity sweeteners.
- Improves Alcoholic Applications: Helps reduce alcohol burn in low-sugar alcoholic drinks, making them smoother and more enjoyable.
- Backed by Robust Performance Data: Extensive global trials demonstrate our ability to deliver consistent, transformative results across categories and markets.