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The shape of the food and beverage industry is forever
changing and trends are the driving force for this growth.
To support the spirit of innovation that embodies our business
Treatt commissioned RTS to investigate and analyse the future
flavour trends for the industry, encompassing the wise and
diverse expectations consumers now possess.
RTS collated this custom analysis by What was the be able to work with our customers
not only surveying emerging trends on specific project briefs in “real time”,
and the vast array of products main reason for formulating blends, conducting taste
already available but also by trials, hold project meetings etc. all in
identifying far-reaching trends which creating this new one location.
will define the flavour market and Applications lab?
food industry for years to come. How will the lab be
The main driver for this is increase in
The resulting analysis is fascinating, demand for new applications, which used exactly?
and is forming the basis for some has meant we have exceeded our The lab will be used to cover all
very interesting meetings with existing capacity. We want to be able aspects of beverage application
customers. If this is something you to expand the department to ensure work, whether it’s in beer, spirits, soft
would be interested in discussing we meet the needs of the customer. drinks etc. We will use it to brew beer
further then please do contact us. We have also identified a need to onsite using a dedicated brewing
Alongside this external research and brew beer onsite which will enable us room. We can conduct formal taste
in support of its findings we are to recreate specific beer types and panels using a dedicated sensory
excited to reveal a new Applications offer flavour solutions to our room to ensure reproducibility. It will
Lab at our UK facility. In this interview customers in beer application. also be used as a meeting area to
with Karen Cocksedge - Applications introduce the sales team to new
Manager at Treatt we investigate How will our products.
what the new lab has to offer and
most importantly what it means for customers benefit
our customers going forward. What will you
from this? create in the lab?
The benefits to the
customer are The main creations from the lab will
huge, firstly having be demo drinks, which the sales
a purpose built lab team can use as an additional tool to
offers the exciting present our beverage flavours to new
opportunity to and existing customers. For
invite customers to example, we will be preparing demo
Treatt and work drinks to promote our new flavour
with them much concepts which reflect the trend data
more closely than outlined in the RTS reports.
we previously were
able to facilitate.
The aim is to then
www.treatt.com
changing and trends are the driving force for this growth.
To support the spirit of innovation that embodies our business
Treatt commissioned RTS to investigate and analyse the future
flavour trends for the industry, encompassing the wise and
diverse expectations consumers now possess.
RTS collated this custom analysis by What was the be able to work with our customers
not only surveying emerging trends on specific project briefs in “real time”,
and the vast array of products main reason for formulating blends, conducting taste
already available but also by trials, hold project meetings etc. all in
identifying far-reaching trends which creating this new one location.
will define the flavour market and Applications lab?
food industry for years to come. How will the lab be
The main driver for this is increase in
The resulting analysis is fascinating, demand for new applications, which used exactly?
and is forming the basis for some has meant we have exceeded our The lab will be used to cover all
very interesting meetings with existing capacity. We want to be able aspects of beverage application
customers. If this is something you to expand the department to ensure work, whether it’s in beer, spirits, soft
would be interested in discussing we meet the needs of the customer. drinks etc. We will use it to brew beer
further then please do contact us. We have also identified a need to onsite using a dedicated brewing
Alongside this external research and brew beer onsite which will enable us room. We can conduct formal taste
in support of its findings we are to recreate specific beer types and panels using a dedicated sensory
excited to reveal a new Applications offer flavour solutions to our room to ensure reproducibility. It will
Lab at our UK facility. In this interview customers in beer application. also be used as a meeting area to
with Karen Cocksedge - Applications introduce the sales team to new
Manager at Treatt we investigate How will our products.
what the new lab has to offer and
most importantly what it means for customers benefit
our customers going forward. What will you
from this? create in the lab?
The benefits to the
customer are The main creations from the lab will
huge, firstly having be demo drinks, which the sales
a purpose built lab team can use as an additional tool to
offers the exciting present our beverage flavours to new
opportunity to and existing customers. For
invite customers to example, we will be preparing demo
Treatt and work drinks to promote our new flavour
with them much concepts which reflect the trend data
more closely than outlined in the RTS reports.
we previously were
able to facilitate.
The aim is to then
www.treatt.com
